{"id":27369,"date":"2020-11-16T19:43:56","date_gmt":"2020-11-16T18:43:56","guid":{"rendered":"https:\/\/paolalenti.spaziodemo.org\/?p=27369"},"modified":"2021-11-17T12:33:14","modified_gmt":"2021-11-17T11:33:14","slug":"insight-aerelle","status":"publish","type":"post","link":"https:\/\/paolalenti.spaziodemo.org\/en\/insight-aerelle-blue\/","title":{"rendered":"The virtuous circle"},"content":{"rendered":"

Many countries have limited or no waste collection and recycling services, and as a result tonnes of single use plastic goes straight into our oceans. The harm to our ecosystem is already evident but if no action is taken it is projected that by 2050 there will be more plastic than fish in the sea.\u00a0It is imperative that we collect this waste before it enters the water, and Plastic Bank is social enterprise that has been created for this purpose.\u00a0<\/p>\n\n\n\n

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Founded by David Kratz with the idea of transforming plastic into an opportunity for many poor coastal communities in countries such as Haiti, The Philippines and Brazil. Plastic waste gathered by the locals is exchanged at collection points for basic goods and services that improve the quality of life of the people\u00a0and generates economic growth and a better future.\u00a0<\/p>\n\n\n\n

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Where does this waste go? The plastic is purchased as \u2018social\u2019 plastic and transformed into ecological fibre and is certified by the EU Ecolabel, which is a label of environmental excellence where products are traceable and have a positive impact.<\/span><\/p><\/blockquote>\n\n\n\n

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This is how AERELLE\u00ae Blue was born, the ecological cushioning made from recycled and recyclable polyester fiber produced by ADVANSA with materials supplied by Plastic Bank. Today AERELLE is an essential part of all Paola Lenti’s seats and cushions, both indoors and outdoors.<\/p>\n\n\n\n

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Ph.\u00a9 Maurizio Natta<\/figcaption><\/figure>\n\n\n\n

It is a material that is invisible to the eye but essential for comfort and function, as well as conveying a contemporary design philosophy, where aesthetics is also an ethical question.<\/p>\n\n\n\n

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Ph.\u00a9 Maurizio Natta<\/figcaption><\/figure>","protected":false},"excerpt":{"rendered":"

From waste that pollutes the oceans, plastic becomes an instrument of empowerment and a refined example of furniture padding. This is how plastic waste collected in developing countries creates growth opportunities for the local communities. And is also reborn as refined furniture padding.<\/p>\n","protected":false},"author":5,"featured_media":27423,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[74,189],"tags":[88,90,91],"yoast_head":"\nThe virtuous circle - Paola Lenti insigh-aerelle blue- plastica riciclo<\/title>\n<meta name=\"description\" content=\"The virtuous circle - Da rifiuto che contamina i mari, la plastica diventa strumento di emancipazione e nobile imbottitura di design. Ecco come i rifiuti di plastica raccolti nei paesi in via di sviluppo diventano opportunit\u00e0 di crescita per le comunit\u00e0 locali. E si trasformano in nobile imbottitura per il design.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The virtuous circle - Paola Lenti insigh-aerelle blue- plastica riciclo\" \/>\n<meta property=\"og:description\" content=\"The virtuous circle - Da rifiuto che contamina i mari, la plastica diventa strumento di emancipazione e nobile imbottitura di design. Ecco come i rifiuti di plastica raccolti nei paesi in via di sviluppo diventano opportunit\u00e0 di crescita per le comunit\u00e0 locali. 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